Wake Tech Small Business Center FREE Seminar - One of the biggest challenges in Internet marketing is getting other websites to link to yours. Links to your site are like votes and search engines use them in deciding how well you rank. Link bait is content on your site that other sites find attractive, so they create links and drive traffic to your site. Developing link bait is a specific process of identifying what your audience wants and creating content that will solve their problems or make them laugh or smile. This session will help you succeed in this critical aspect of inbound marketing.
Presenter: Paul Kaufman